i blogged this designers work a coupla posts ago. Shes freaking good, here she explains how so....
Name: Ara Jo
Education: graduated Central Saint Martins Womenswear BA
Describe your label in one sentence: for people who can enjoy my collection!
How long have you been designing? Since 2003. So, it has been 7years.
Where are you based? I am a London based designer.
Who do you design for: for self-confident ladies
Whats inspiring you this season: Mermaids
Whos your style icon: I don’t have any style icon
Fav other emerging designers: Hussein Chalayan
My fav: sea-through style
Record: Ella Fitzerald
Place: London buses
Person: Myself and Denzel Washington
Must have item for next season: fur coat
If you werent a designer what would you do? I would be a dancer because I really like to dance!
Whats next? I’ve been working on my next collection, and it would be done on December.